Joico shampoo and conditioner product selection guide
Posted by Jason @ Snipz on
Joico K-PAK
Think your hair is a lost cause? Meet damaged hair’s hero. K-PAK’s multi-action formulas feature megadoses of our revolutionary Bio-Advanced PeptideTM and Quadramine® complexes—the most powerful reconstructive technologies known to hair—to repair and strengthen hair precisely where it needs it, when it needs it.
Joico K-PAK COLOR THERAPY
Having trouble keeping color vibrant and healthy looking? Put it on lockdown. K-PAK Color Therapy deeply locks in vibrancy and moisture while locking out fading and damage thanks to our advanced Quadraßond Peptide Complex® of peptides, African Manketti Oil and Argan Oil, which repairs and seals hair’s outer protective layer.
Joico DAILY CARE
Just a little off balance? Bring it back. With just the right amount of conditioning and protection, our classic Daily Care formulas bring normal-to-dry and normal-to-oily hair back into healthy, beautiful balance.
Joico SMOOTH CURE
Long-lasting, frizz-free smoothness without a chemical process? Yes! Smooth Cure’s ingenious sulfAte-free formulas deliver up to 72 hours of dramatically soft, smooth, manageable hair thanks to our formaldehyde- free Kerashield ComplexTM of Keratin, Brazil Nut Oil and Tucuma Butter, which safely tames and strengthens all hair types—from fine to coarse— without harsh, harmful chemicals.
Joico BODY LUXE
Bulk up without gaining weight? Try the skinny hair miracle.Body Luxe’s body-boosting formulas plump up fine, limp hair with our zero-weight Oat Protein Complex,TM which thickens and volumizes skinny strands without adding an ounce.
Joico COLOR ENDURE
Just one level of fade protection? Discover full coverage color insurance. Sulfate-free Color Endure keeps color true to hue with our triple-threat Multi-spectrum Defense Complex,TM a mega complex of fade-defying Green Tea, antioxidants and UV protectors that fight both the physical and environmental factors that can cause fading and tonal change.
COLOR ENDURE VIOLET SULFATE-FREE SHAMPOO
Violet shampoo that cleanses and maintains the hue of cool blond, highlighted, bleached or gray hair
Neutralizes unwanted yellow or brassy tones with a high level of violet dye
This violet shampoo will create a brighter tone to your light, colored hair, canceling out yellowness created by oxidation. Plus, it will add strength and protect your hair from environmental and physical damage
NOTE: Some may choose to use every other time they shampoo, alternating with Color Endure Shampoo
COLOR ENDURE VIOLET SULFATE-FREE CONDITIONER
A violet conditioner that continues the toning process of Color Endure Violet Shampoo by helping to maintain the hue of cool blond, highlighted, bleached or gray hair
Delivers an additional high level of violet dye to cancel yellow tones while conditioning hair
This violet conditioner will provide your hair with a bright tone and leave it hydrated, shiny and protected from environmental and physical damage
Violet shampoo that cleanses and maintains the hue of cool blond, highlighted, bleached or gray hair
Neutralizes unwanted yellow or brassy tones with a high level of violet dye
This violet shampoo will create a brighter tone to your light, colored hair, canceling out yellowness created by oxidation. Plus, it will add strength and protect your hair from environmental and physical damage
NOTE: Some may choose to use every other time they shampoo, alternating with Color Endure Shampoo
COLOR ENDURE VIOLET SULFATE-FREE CONDITIONER
A violet conditioner that continues the toning process of Color Endure Violet Shampoo by helping to maintain the hue of cool blond, highlighted, bleached or gray hair
Delivers an additional high level of violet dye to cancel yellow tones while conditioning hair
This violet conditioner will provide your hair with a bright tone and leave it hydrated, shiny and protected from environmental and physical damage
Joico MOISTURE RECOVERY
Thirsty hair? Quench it! Moisture Recovery’s water-loving formulas deeply quench dry, dehydrated hair with our bio-diverse Hydramine sea Complex,TM where botanicals and amino acids from the sea meet the richest, most nourishing botanical butters and oils found on land to transform even the most parched hair into a vision of softness and manageability.